Marshall Kirkpatrick blogged about Monica Rankin's Youtube video which was marked as one of the top bookmarks on a day, but did not have that many hits. He then used this as motivation to analyze how her video ended up on that list. After some analyzing, Kirkpatrick noticed that Twitter was her the key to Rankin's success.
Twitter is a great resource to use to promote anything, especially if you know the tricks to using it. One great trick is to use a link shortener, such as snipr, which shortens a link so it can fit in the highly restricted 160 character limit Twitter has. Also, retweets, and using hashsigns really help for interested followers to check out everything you post. Everybody is on Twitter today. It is a great marketing resource, just ask Jeremy, the creator of his free e-book: Dandelion Marketing.
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Social Gaming is Taking Over
14 years ago
Twitter is a great way to market. I think companies are still working to find an efficient balance between different social media to determine how to effectively use Twitter.
ReplyDeleteI always hear that everyone is on Twitter, but I don't personally know anyone who tweets...maybe I run with the wrong crowd?
ReplyDeleteI think the same thing. I think though my group of friends is composed of active users who use it all the time, and those who just have an account.
ReplyDelete